
Estate Professionals Mastermind - Probate and Senior Real Estate Podcast
Estate Professionals Mastermind is a community of real estate agents, real estate investors, attorneys, fiduciaries, and financial planners aiming to grow their income and achieve financial freedom, all while making an impact in their community. Join our facebook group at https://facebook.com/groups/estateprofessionalsmastermind Bruce Hill, Bill Gross, and guest coaches host weekly group coaching calls with alumni of the Probate Mastery Certification course (ProbateMastery.com), where participants take a deep dive into personal growth and accountability, deal analysis and transaction engineering, and action plans for taking their success a step further each week. Live participation in group coaching and access to a 24/7 alumni group is free with Probate Mastery enrollment.
Estate Professionals Mastermind - Probate and Senior Real Estate Podcast
How to Build Authority in Probate Real Estate (and Stop Losing Leads Who Google You)
In this jam-packed session, we cover 11 real-world real estate strategies that work—from building your brand vs. brokerage identity, to the #1 probate question attorneys love, to how one simple video got 7,255 views in a week. Whether you’re an agent, investor, or just getting started in probate, we discuss how to stand out, secure callbacks, build trust, and win deals through cold calling, YouTube, direct mail, and exceptional client service.
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00:00 Introduction
01:29 Standing Apart in Real Estate: The Key to Becoming the Agent They Call Back
05:45 Should You Build Your Own Brand or Leverage Your Brokerage?
12:19 You Don’t Have to Outrun the Tiger—Just Outrun the Competition
25:35 Mastering Probate: The 3 Things You Need to Dominate the Space
31:14 Probate Mastery Commercial
32:25 Where the Real Opportunity Is: Calls vs. Mail vs. Social Media in Probate
35:14 This Is a Business, Not a Job—YouTube Builds While You Rest
42:22 How One Probate Video Got 7,255 Views in a Week—Without Ads
49:16 The One Question Attorneys Love That Can Turn Into a Full Video
50:23 Helping a Client the Bank Won’t Talk To—Because She’s Not on the Mortgage
01:03:27 Do Cold Calling Hours Matter? A White Belt Question for the Pros
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